Ha! Look at that. Now that is effective marketing! Way too effective perhaps. Adult Swim of Cartoon Network scared the crap out of Boston today. Some simple "Light Brite style" boards were scattered around half a dozen cities to promote Aqua Teen Hunger Force (more likley their upcoming movie.) The boards laid undisturbed in Boston for 3 weeks and then suddenly the calls started coming in. My guess is either someone decided to help "blow up" the campaign. Or someone who didn't like the campaign was hoping to make trouble for the company responsible. The story is here at The Bostonist
UPDATE: Innocent victims of uneccesary bomb scare lose all of my respect by portraying themselves as complete asses at press confrence. See it here.